This situation http://www.independent.co.uk/news/bu...s-7953496.html seems to me a classic example of markets not working. The reason is that its the big businesses, not the actual drinkers of the milk, who call the shots.
The cost of milk amounts to no more than 3.5% of my household budget so I can't say that I'd be particularly bothered if it were to increase by as much as half. Why, then, are supermarkets and companies such as Wisemans so obsessed with paying so little to farmers? After all, they don't pass savings on: Wiseman's, recently taken over by a German company, recently increased their retail price by 4.5p/litre, at the same time reducing by 3.7p/litre the price they pay to farmers. That sounds like sheer greed to me.
I now find myself in a quandary. Dairy Crest currently deliver my milk but I see they are cutting their prices to suppliers. My most convenient local shops are Tesco and McColl (who sell milk from Wiseman). But my nearest Waitrose is too far away to make a special journey.
How can we best support these beleaguered diary farmers?
The cost of milk amounts to no more than 3.5% of my household budget so I can't say that I'd be particularly bothered if it were to increase by as much as half. Why, then, are supermarkets and companies such as Wisemans so obsessed with paying so little to farmers? After all, they don't pass savings on: Wiseman's, recently taken over by a German company, recently increased their retail price by 4.5p/litre, at the same time reducing by 3.7p/litre the price they pay to farmers. That sounds like sheer greed to me.
I now find myself in a quandary. Dairy Crest currently deliver my milk but I see they are cutting their prices to suppliers. My most convenient local shops are Tesco and McColl (who sell milk from Wiseman). But my nearest Waitrose is too far away to make a special journey.
How can we best support these beleaguered diary farmers?
Comment