An intriguing Radio Waves column by Paul Donovan in yesterday's (2 Nov 2014) Sunday Times Culture magazine.
"Radio has not been a party-political issue for a
long time, but it is striking how much warmer the
Tories are towards the commercial sector. They should
be, of course, because it is their baby. Local commercial
radio was born under Edward Heath in 1973, and national
commercial radio under John Major in 1992. It was a
Conservative minister, David Mellor, who ensured that
the only national commercial station on the coveted FM
platform should be "non-pop", and thus become the
midwife of Classic FM..."
Donovan continues by suggesting that Ed Vaizey, culture minister, has floated the notion that the BBC should consider broadcasting Radio 3 on digital only are potentially far-reaching. He provides comparative figures between R3 and Six Music. It seems that 43%, mainly elderly, now listen to R3 on a digital platform which is among the highest figures for
national networks that go out on both digital and analogue.
"...About 38% of all listening is now to digital, and 49%
of the population has access to a DAB radio. Digital is
irreversible, and Vaizey's idea deserves a hearing..."
"...If Classic FM is a tranquilliser, what, in a word, is R3?
It needs the sort of friends that Classic has in abundance.
It needs to talk about its low audience, which it will not do.
It needs a vision. The new controller, Alan Davey, takes
over in January. He has a great job, but not an enviable
one."
Overall, 2015 suggests that we do live in interesting times!
"Radio has not been a party-political issue for a
long time, but it is striking how much warmer the
Tories are towards the commercial sector. They should
be, of course, because it is their baby. Local commercial
radio was born under Edward Heath in 1973, and national
commercial radio under John Major in 1992. It was a
Conservative minister, David Mellor, who ensured that
the only national commercial station on the coveted FM
platform should be "non-pop", and thus become the
midwife of Classic FM..."
Donovan continues by suggesting that Ed Vaizey, culture minister, has floated the notion that the BBC should consider broadcasting Radio 3 on digital only are potentially far-reaching. He provides comparative figures between R3 and Six Music. It seems that 43%, mainly elderly, now listen to R3 on a digital platform which is among the highest figures for
national networks that go out on both digital and analogue.
"...About 38% of all listening is now to digital, and 49%
of the population has access to a DAB radio. Digital is
irreversible, and Vaizey's idea deserves a hearing..."
"...If Classic FM is a tranquilliser, what, in a word, is R3?
It needs the sort of friends that Classic has in abundance.
It needs to talk about its low audience, which it will not do.
It needs a vision. The new controller, Alan Davey, takes
over in January. He has a great job, but not an enviable
one."
Overall, 2015 suggests that we do live in interesting times!
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